Based between the West Midlands and London, I work as a creative brand strategist across e-commerce and lifestyle. My background spans digital merchandising, content, styling, and brand marketing, with a focus on how brands communicate, position products, and connect with their audience.
From shaping e-commerce strategy and range storytelling and developing brand-led visual content, my work sits at the intersection of creative direction and commerical insight.
Henrietta Peart
Creative Brand Strategist
Selected Experience
Junior Editor
Motel Rocks
Website Administrator & Influencer Outreach
Trendstop London
Marketing Assistant
Frock On Vintage
Columnist
H&M
Visual Merchandiser
Macs London Magazine
Professional Endoresements
“I placed Henrietta in an e-commerce role. There were many applicants, 2 stage interview process and a presentation, she was outstanding. Henrietta is professional with a calm approach, with such a positive and polite attitude”
MARKETING RECRUITMENT SPECIALIST, HK RECRUITMENT 
Featured Projects
Digital Merchandising Case Study
Fashion Styling Projects
“Henrietta is highly professional, dedicated, and hard working, building strong relationships effortlessly. She has a warm and approachable manner, which has helped build positive rapport not only with students, but also with tutors and colleagues.”
LEVEL 3 TEACHING ASSISTANT, FURTHER EDUCATION
Product Photography + Marketing Content
Visual Merchandising - Fashion Retail
“Adopting a customer focused approach at all times, answering incoming calls, and updating client accounts. Henrietta is flexible and can work on any project that is assigned to her. A tremendous company assest and has my highest recommendation.’’
__SENIOR TEAM LEADER, BRITISH HEART FOUNDATION 